


This Taylor Guitars Ad campaign showcases their quality guitars in very strange settings. As a bridge support, a skyscraper or collected in a jar with butterflies and other beautiful things. The feeling I get from these ads is calm, peaceful and the colors are smooth and surreal. I think these ads could be blown up and released as framed art, (if they are not already.) The way the guitars are made the center piece of the ad, woven into the scenes they’re placed really draws my eyes right to them. It’s hard to look away and see the rest of the ad, I’m just stuck going ga ga at the Taylor’s beauty. (If you play guitar you’ll know what I’m talking about.) The headlines are small but powerful in these pieces, “Two Worlds. One Link Between Them.,” “Big Sound for a Big World,” and “Pure Sound Captured,” really help these Taylor ads seem bigger than life, like their sound.
Posted: March 11th, 2008 under Music, Advertising/Marketing.
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