advertising design and the culture that surrounds us

Meaning in The Message


This video was passed on to me from my friend Sarah and I was impressed in it’s simplicity and strength of message. It won second place in an AARP contest titled “U @ 50″, and was submitted by a 20-year old student. This project enters Palindrome country, not in that the letters are read the same forwards and backwards like in the phrases “Was it a rat I saw?”, “Step on no pets”, or “Sit on a potato pan, Otis”, but that the entire peice is read front to back line by line and changes it’s meaning. I found it to be an impressive and inspirational message.

Comments: 2

Comments

Comment from Sarah
Time: February 17, 2010, 9:01 pm

Thanks for re-sharing! I think this video is so interesting! The video itself isn’t much, but the student’s idea is really groundbreaking.

Comment from grborden
Time: February 17, 2010, 9:14 pm

It just has a great meaning and is chalk-full of cleverness. I loved it and think others did too.

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